Established IP can help in developing a world-class theme park or attraction, but it's not necessary. Dale Mason, Vice President and Executive Art Director at Universal Creative, talks about how he and he team developed the original mythology that drives Universal Orlando's acclaimed Volcano Bay park. --- Support this podcast: https://podcasters.spotify.com/pod/show/themeparkinsider/support
Theme Park Insider
Robert Niles of Theme Park Insider talks with other industry insiders from the themed entertainment business.
Robert Niles of Theme Park Insider talks with other industry insiders from the themed entertainment business. Listen on
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