Will Six Flags' stock see 'New Heights'?
NFL star and podcaster Travis Kelce joins an investment group buying up Six Flags stock.
Wall Street has its eyes on Six Flags. Should that worry thrill ride fans?
It’s no secret at this point that the Cedar Fair/Six Flags merger last year has not delivered the immediate positive results that some fans and investors had hoped to see. The stock price has tanked, new attractions have been delayed, and the company has resorted to deep discounted on season passes to try to boost attendance numbers.
That has drawn out big investment firms, looking to make a buck on what they see as an underpriced stock. That could be great news for fans, but do these investors see Six Flags as undervalued because it could be delivering a better experience for more fans, or because the company’s theme parks literally are sitting on top of valuable real estate that could be sold for a short-term price boost?
At least one investment group is seeking to sooth those concerns by bringing aboard a self-proclaimed Six Flags fan and visitor. And he’s an A-list celebrity, to boot. NFL and podcast superstar Travis Kelce is part of one investment group that this week announced that it has obtained about 9% ownership of Six Flags.
Th company’s stock price surged on that news. But will it all turn out to be good news for fans... or the beginning of yet another difficult chapter for the company? Here are our stories:
Meanwhile, on the discussion board, we are talking about the plans that Six Flags appears to be considering for its future: Six Flags Future Attraction Surveys
Coming up
Universal reveals the lands for its new Kids Resort: Nickelodeon’s SpongeBob SquarePants will join characters from DreamWorks Animation, Illumination, and Jurassic World in Universal’s new theme park, opening in Texas next year.
Disney to debut new Soarin’ film for 2026: Timed for the United States’ 250th anniversary celebration, Soarin’ Across America will play in the Soarin’ theaters at EPCOT and Disney California Adventure for a limited time, starting next summer.
Walt Disney World to remove 3D on EPCOT’s Ratatouille ride: Disney World guests won’t need 3D glasses on Remy’s Ratatouille Adventure anymore after the ride closes for a short refurbishment next month.
New Texas park opens its Vekoma Tilt coaster: COTAland will not open officially until next year, but the park previewed its Circuit Breaker coaster for F1 fans last weekend. (Say what you will about the coaster, but it was definitely more exciting than that parade of a “race.”)
Universal’s Fast and Furious coaster starts testing: Universal Studios Hollywood has begun riderless test runs for the new roller coaster, Fast & Furious: Hollywood Drift, which will open in 2026.
Planning a trip?
To help support Theme Park Insider while saving money on your theme park travel plans, please shop our international and U.S. attraction ticket partners. Or contact our travel agent for a free, no-obligation vacation quote to Disney and Universal destinations.
Best wishes, and thank you for reading,
Robert Niles



